La meilleure chose que tu Peux Réaliser pour Toi est sur le point d’arriver!

Quel est la source de ton mal-être?

  • angle-rightTu stagnes dans ta Vie, sans savoir quoi faire pour changer.
  • angle-rightTu as essayé de changer plusieurs fois, sans résultats probants.
  • angle-rightTout les jours, tu t’efforces à  changer tes habitudes, mais tu ne vois pas de résultats.

Salut, je suis  Jonathan. Je suis éclaireur d’âme et guide les gens sur leur chemin de Vie, afin d’être qui ils souhaitent vraiment.

Ferme les yeux et Visualise Ce que ta vie sera, lorsque tu auras Changé!

Imagine que tout aille bien pour toi. Que tout ce que tu souhaites dans la vie se réalise. Tu as le lieu de vie de tes rêves. Tu as tout ce que tu as toujours désiré avoir: une belle voiture, un bateau, du temps pour toi, une famille, un job qui te plaît, etc.

Tu es là, tranquillement installé dans ton transat, c’est l’été, il fait chaud. Tu lis peut-être un livre, ou tu sirotes un cocktail en profitant de la Vie. 

Non, tu n’es pas en vacances, c’est simplement ta Vie. Car en ce moment même, tu vis tes rêves.

Qu’en dis-tu, ce serait génial, non?

Mais je ne vais pas te mentir! Si tu souhaites arriver à ce résultat, tu auras besoin d’être assidu(e), dans tes pratiques. Que tout devienne une habitude stable et efficace. Et pour cela, tu auras besoin d’être accompagné(e), le plus régulièrement possible!

C’est cette régularité, qui va te permettre de réaliser tous tes rêves!

Pour pouvoir changer de Vie et enfin Être la personne que tu désires, il va falloir faire des concessions!

Changer de Vie, n’est pas sans conséquences. Alors, si tu désires réellement changer de Vie, il va falloir être prêt(e) à éliminer des choses de ton quotidien qui t’empêchent d’avancer!

Supprimer toutes les sources d’engourdissement de ton esprit! Supprimer toutes les peurs qui t’empêchent d’accéder à tes rêves! Supprimer toutes les choses toxiques, dans ton environnement quotidien.

Ces concessions te seront, biensûr bénéfiques. 

Don’t Jump to the Sale too Quickly: Long Form is All About Building Rapport

Ce qu’il y a de génial, avec ce programme, c’est que je vais t’apprendre à changer, à ton rythme. 

Que tu sois un(e) battant(e) et que tu désires changer complètement, le plus rapidement possible, ou que tu désires prendre ton temps, tu trouveras dans ce programme, tous les outils dont tu auras besoin.

The Simple Storytelling Rule for Sales: Convince First, Sell Second!

Remember that long form sales pages are about relating to your reader. Don’t jump right in and start talking about your product.

Instead, tell a story. Write about how things feel. Write about problems, frustrations, experiences, triumphs. Think about a movie or TV series – it’s all about the characters and how much you care about them. And you only care about them if you can relate to them.

Trying to sell too soon is the most commonly made mistake – not only on long form sales pages. Even if your page is short and visual, without relating to your customer, you can’t make sales.

Also remember that what you’re looking at is only a template. Maybe you want to spend more time on the story. Maybe you want to add several more headline + text blocks, to really elaborate and evoke emotions. With Thrive, you can easily do so (just duplicate some of the existing blocks). Let the template inspire you, but don’t let it limit you.

Using Image Sections to Add a Visual Element

Below is an example of a simple image section: use images or icons to illustrate a point you’re making. This can assist in your story telling or be used to showcase features (although only if you use it further down the page, after the product reveal).

Keep it simple. You can use the icon feature in Thrive Architect for the images.

Don’t over-explain in these text sections below each individual image.

Let the images do the talking. If something needs more explaining, add a text block below.

Get Your Points Across by Using Lists

  • angle-rightCreate a nice list of points here. What are the points about? Anything you want. This could be a summary of the page so far, for example (remember those scanners?).
  • angle-rightMake your content easy to digest.You can think of the layouting/formatting task on a sales page in this way: the goal is to present nice, appetizing, bite-sized morsels for your reader. Don’t hit them over the head with big words or long paragraphs. Make it easy and fun to experience your sales page.
  • angle-rightOnce you know this, you’ll want my product.That’s the result you should aim for with your content. Once your reader understands the story and all the points you’ve made, they will truly understand the value of your product (or service, or whatever you’re selling).

In this Text Block, Start Transitioning to the Solution You’re Offering…

You’ve set the scene. You’ve captured your visitors’ attention. You’ve related to them and told them everything they need to know to truly understand what your product is about. Now it’s time to start introducing them to the product.

Keep one thing in mind: your product is the solution. At first, don’t talk about it in terms of a product. Talk about how you found a solution and about how this same solution can help others too. Why do all this? Because if you set it up right, you will be the opposite of the slimy, used car salesman stereotype we all despise… you will not be pushing product, you’ll be doing everyone a favor.

Here is a Smaller Sub-Heading for Extra Emphasis

Try mixing paragraphs with sub-headings of two different sizes (H2 and H3). You can use smaller sub-headings like the one above to make an important point or for quotes that relate to your story.

Ever notice how non-fiction authors love to use quotes throughout their books? That’s because quotes are a nice change of page and they lend authority and gravitas to what you’re saying.

Similarly, you can use subtle text highlights, text boxes, short paragraphs, sub-headings and other text formatting to draw your reader’s eye to important parts of the text. This also helps break up the page, to prevent wall-of-text-syndrome.

This is Where the BIG REVEAL happens


Now it’s time to present your offer as the perfect solution to everything you’ve been talking about so far in your story.

While we were holding back before, it’s now time to be very specific. Talk about your product, what it is, what your customer gets when they purchase. At this point, after all the buildup, your readers really want to know what you have to offer, so don’t hold back.

  1. 1Show a product image: it’s always a good idea to have a visual representation of your product. It makes it more tangible and more « real » in your reader’s mind.
  2. 2The power of the points list: use this list to emphasize the most important benefits of your product.
  3. 3Benefits over features: for every feature your product has, try to translate it into a benefit (i.e. a positive end-result your customer will get).

Product NameProduct Name

What People Are Saying About Our Solution

“Social proof comes with customer testimonials.”

« Customer testimonials are a powerful conversion element. Display them here to demonstrate that your product has many customers and that those customers are very happy with their purchase.

We like to do what many others have done already. There’s safety in numbers. Testimonials can be used to give your visitor that sense of safety. »

Shane Melaugh
– Job Title or Role

“Here’s what the perfect testimonial looks like… »

“The perfect testimonial looks a lot like this one: it has a heading (this shows the best part of the testimonial), one or two paragraphs of text, an image, a name and (optionally) a role to go along with the name. Also note the use of quotation marks in the testimonial text.« 

Samantha Allen
– Job Title or Role

“Can you ever have too many testimonials? »

“It’s a fair question: can you have too many testimonials?

The answer is: you can, but the problem is usually not the amount but the quality of the testimonials. If you have good, enthusiastic and real testimonials that mention specific details and benefits, don’t shy away from adding 10, 15, 20 or even more to the page.Just don’t add a ton of boring or generic testimonials.« 

Shane Melaugh
– Job Title or Role

Welcome to the Main Purchase Section

Here we have a highly attractive purchase section. We display another paragraph of text, which is a strong call to action to your readers. In addition, we have a product image, unmissable large button and some guarantee and safety symbols.

Product NameProduct Name

100% Satisfaction Guaranteed

Secure Payment

A Few More Testimonials to Prove it Works for Real People

“Keep displaying testimonials for social proof. »

“Here, we have a second testimonials section, right after the purchase section. Now that we’ve asked the reader to pull the trigger, they might feel some resistance and testimonials can help reassure them.”We like to do what many others have done already. There’s safety in numbers. Testimonials can be used to give your visitor that sense of safety.« 

Shane Melaugh
– Job Title or Role

“Pick the right kinds of testimonials to show here… »

“If you have any testimonials that include stories of how a customer had some doubts about your product, but was then won over by the high quality, your friendly support etc. those are perfect for displaying in this area of the sales page.« 

Samantha Allen
– Job Title or Role
Shane Melaugh

Creator of [Product Name]

About the Author

When selling online, it’s easy to forget that people prefer buying things from other people. If there’s any element of personal branding in your product, use this section to write a few paragraphs about yourself.

Keep it short, as this page is about your product, not your life story. But a few personal details mentioned here can help build rapport with your reader. It’s a reminder that there’s a real, trustworthy person behind this product and they aren’t buying from a faceless corporation.

It’s Time to Start Addressing Your Visitor’s Last-Minute Objections

After the first call to action, use testimonials, case studies, more points lists and more text blocks to address all possible objections your visitors may have. Knowing these objections is very important… and you can learn all about them by talking to your customers and visitors. Give them a way to communicate with you and you’ll quickly learn what’s on your reader’s mind as she goes through this page.

This part of the sales page can be a lot longer than it is in this template. There may be many objections that come up and you can address them all. If you dedicate a separate text block or a sub-heading to each one, your visitors can easily find the ones they have on their minds and skip the rest.

Use Sub-Headings Before Every Major Objection You Address

People are risk averse. We dread making a mistake and wasting our time and money on something that turns out to be rubbish. This is the part of the sales page where you can appease all those worries. One of the most important things you must learn about people in your market is what kinds of objections they have, so that you can effectively address them here.

Advantages vs Disadvantages

Here’s a section that you can use for many purposes. For example, you can use it to showcase how your solution is better than other solutions out there. Or, compare the problems your reader is facing right now with the great solutions they’ll enjoy once they purchase.

The Pros List

  • angle-rightProin arcu nulla, varius sit amet ligula ut, porta convallis dui.
  • angle-rightNullam feugiat est porta, semper felis iaculis, luctus nisi.
  • angle-rightAliquam ac ipsum convallis, dignissim lacus ut, maximus enim.
  • angle-rightPhasellus nec arcu non augue egestas
  • angle-rightDuis accumsan, dui et semper

The Cons List

  • Proin arcu nulla, varius sit amet ligula ut, porta convallis dui.
  • Nullam feugiat est porta, semper felis iaculis, luctus nisi.
  • Aliquam ac ipsum convallis, dignissim lacus ut, maximus enim.
  • Phasellus nec arcu non augue egestas
  • Duis accumsan, dui et semper

Product NameProduct Name

Here’s a « What You Get » Section (Plus the Second Call to Purchase)

  • angle-rightVivamus si​​​​t amet lacus eu odio lacinia efficitur venenatis quis tellus. Ut eget
  • angle-rightSed egestas diam vel iaculis dapibus.
  • angle-rightFusce tortor lorem, fringilla et tortor
  • angle-rightPellentesque non facilisis purus, id
  • angle-rightFacilisis purus, id lorem ipsum ultrices
  • angle-rightUltrices erat nubia nostra himenaeos.

100% Satisfaction Guaranteed

Secure Payment

100% Satisfaction Guarantee

You are fully protected by our 100% Satisfaction-Guarantee. If you don’t get [a specific benefit that your product promises] by [a specific span of time in which you guarantee your product to yield results], just let us know and we’ll send you a prompt refund.

Frequently Asked Questions

Why add an FAQ section like this?

A section like this is perfect for addressing buyer objections and smaller concerns that your visitors might still have.

How about adding a contact link?

An easy way to get pre-sales feedback is to add a « Contact Us » link to the bottom of the page, so that visitors can send you questions by email.

What about exit intent lightboxes?

You can also use the built-in exit intent feature to open a lightbox with a contact link and invite visitors to leave some feedback before they exit the site.

What questions belong here?

A great way to populate the FAQ section with questions is to invite pre-sales feedback from visitors. Your visitors will happily tell you exactly what questions are on their minds.

Have you tried a chat widget?

There are also many services you can use to add a live chat widget to a page like this. Inviting visitors to a live chat is a great way to learn about common questions and also increase sales conversions while you’re at it.

Answer questions, save space.

We’re using content toggles in this section, which allows you to present many questions in a compact form. Your visitors can easily read more about the questions they themselves have and ignore the rest.

P.S.: Welcome to the post script section of the page. You can have one or several of these. This part is all about loss aversion. Here is where you can remind your reader that if they don’t jump on this opportunity right now they will be missing out.​After the post scripts, use the link below to link to your purchase section or the checkout page.

Yes, I want to start getting [benefit] now!

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